BestValue - Cabinet d'experts en transmission d'entreprise à Liège

BestValue supports Braconnier Agency in its growth project

Tuesday 25 Mar 2025

A Look Back at a Successful Deal

A strategic alliance between Braconnier Agency and the Uhoda Group. Last year, BestValue had the pleasure of supporting the shareholder of Braconnier Agency in their growth project.

Story of Passion

The agency is much more than a communication and branding agency; it’s a project born out of passion, driven by a strong artistic direction and a creative spirit that stands out in the Liège landscape. Since its inception, the agency has developed through original projects that captivate and inspire. In other words, Braconnier Agency is a bold vision, a strong taste for originality, and a solid local presence. The Uhoda Group shares this same drive for innovation and dynamism.

Through several collaborations, the Uhoda Group recognised the full entrepreneurial potential of Bastien Braconnier. An idea then emerged: why not join forces?

Tailored Support

BestValue supported the majority shareholder of the agency throughout this operation, from valuation to the majority sale. The goal of this alliance is clear: to enable Braconnier Agency to continue its growth, backed by the Uhoda Group’s majority stake. One year after the transaction, BestValue is pleased to see this partnership bearing fruit and contributing to the development of a creative and ambitious Liège-based player.

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